Opening Gallery Düsseldorf July 2019

[ June 19, 2019 ]

Opening Gallery Düsseldorf


International Fashion Trade Show   
20.– 22. Juli 2019 

Showroom Concept
19. – 23. Juli 2019


To kick off the ordering season in Düsseldorf, around 800 international brands from 20 countries including Germany, the Netherlands, Austria, Switzerland, Italy, France, Spain, the UK, Scandinavia, Turkey and the USA will be exhibiting their latest collections at Gallery and the SHOWROOM CONCEPT in July 2019.

Growth in accessories and shoes

Accessories and shoes are growing! The ‘Alte Schmiedehallen’ will now have two distinctive areas: one side of the hall will be dedicated to accessories and shoes from the Premium, Urban and Contemporary segments and the other will be putting the focus on fashion from the Design, Avantgarde and Evening segments. And accessories and shoes will also be making more of an appearance in the remaining halls of the five-day showroom concept. With this development, Gallery is working on its USP as an early ordering date for both shoes and fashion alongside the subsequent Gallery SHOES in September 2019.

“And this breath of fresh air at Gallery is not going unnoticed internationally,” says Ulrike Kähler, Managing Director of Igedo Company and Project Director of Gallery & Gallery SHOES. “Italian brand Brunate, known for its high-quality shoes that are made by hand with a plenty of attention to detail in Lomazzo between Lake Como and Milan, and which stands for ‘100% Made in Italy’, has, for example, chosen to start off the ordering period by exhibiting at Gallery.”

In einem Trendvortrag powered by Brunate geht MODEUROP Fashion-Expertin Dr. Claudia Schulz wichtigen Fashion-Fragen für Frühjahr/Sommer 2020 mit fundierten Antworten samt passender Schuhstyles zur Mode nach. Der italienische „Aperitivo“, ebenfalls powered by Brunate, danach ist obligatorisch!

The shoe brands exhibiting at Gallery include: Abarca shoes, Andia Fora, BCC:ED Shoes, Cafenoir, Carmens, Corvari, EHM, Elina Linardaki, Fiamme Antwerp, Flower Mountain, Hamlet by Prime Shoes, Lemon Jelly, Le Rue Marcel, Lorena Paggi, Lottusse, Méliné, Nobrand, Nubikk, Officine Creative, Patrizia Bonfanti, Prime Shoes, Shoto, Texas Robot, Urban Sun, Zespa Aix-en-Provence and 2 Star Sneakers.

New key visual and logo for Gallery from January 2020

Dass das Herzstück der Gallery Fashion bleiben soll, unterstreicht das neue Key Visual und Logo ‚Gallery FASHION‘ ab Januar 2020 als direkt erkennbares Pendant zur erfolgreichen Schwestermesse ‚Gallery SHOES‘. „Damit drücken wir nicht nur den neuen, frischen Elan unserer Fashion-Auftaktveranstaltung mit USP früher Ordertermin Accessoires und Schuhe, sondern auch das harmonische Gleichgewicht der beiden zueinander gehörenden Veranstaltungen mit ihren jeweiligen Schwerpunkten aus“, fasst Ulrike Kähler zusammen. „Fashion bleibt jedoch ebenfalls ungebrochen stark. Im Juli 2019 erwarten wir viele neue Fashion-Aussteller. Sehr viel Dynamik – auch in unserem Rahmenprogramm mit Trendseminaren, Forecasts und Panels zu verschiedenen Fach- und Fashionthemen.“


Designer of the Year 2019 // Trend topics


Designer of the Year 2019, Octaviana Otilia Vlad, who will be awarded by the VDMD Committee, Managing Director of Igedo Company Ulrike Kähler and designer Anja Gockel on 4 July 2019 at Berlin’s Adlon Hotel, will be showing an installation of her outfits at Gallery. For the artist, clothing is a way of visualising thoughts, values and attitudes. She focuses on bringing together traditional symbols from all over the world. Her handmade pieces draw attention to forgotten techniques that cannot be carried out on a machine.

Other topics with a strong fashion focus in the accompanying line-up include the GALLERY TRENDVIEW for spring/summer 2020 by Karolina Landowski from FASHION TREND POOL and Alexander Radermacher, Fashion Director of IGEDO Company, who will be highlighting international trends and providing inspiring orientation.

Further topics covered in the line-up include:

  • Fashion Cloud – How a platform is revolutionising the interactions between suppliers and retailers
  •  TrendApp – your colours & trends to GO!
  •  More choice, more availability of goods, more relevance – How bricks-and-mortar retailers can prevail over Amazon & Co. by SCALERION
  •  CONCEPT – FORECAST A/W 2020/21 on the topic of RESPONSIBILITY
  • CONCEPT – FORECAST A/W 2020/21 on the topic of RESPONSIBILITY


New partner for important retail topics

Thomas Wetzlar, CEO SCALERION

The Tech-StartUp SCALERION becomes the new cooperation partner of the Gallery and Gallery SHOES and shows new ways of networking at the established, innovative industry meetings of the IGEDO Company to face the digital change in the market.

“We are delighted to have SCALERION on board as a new cooperation partner and, together with Thomas Wetzlar and his team, to be presenting our professional visitors with new networking opportunities via an innovative cloud-supported marketplace solution,” confirms Ulrike Kähler, Project Director and Managing Director of Igedo. “The face of retail changed a long time ago. Although it didn’t happen overnight, it was continuous and drastic.”

SCALERION has recognised the sign of the times: for three years it has been developing a cloud-supported marketplace solution and empowering suppliers and retailers to connect in new ways and impress end consumers at the POS with a more attractive product offer. In the words of Managing Director Thomas Wetzlar: “The retail trade should have the same opportunities as the big online marketplaces such as Amazon. Customer access is available, but so far there has been no technology in place to offer such a large variety of products and huge product availability on a stationary basis in the same way that is possible on online marketplaces. With SCALERION, we create the same conditions but without the additional risk. We do this by presenting samples on site in the store.”

That saves on, or reduces, warehousing costs, decreases the risk of poor sales and increases margins. In addition, every retailer who uses SCALERION can learn to adapt and optimise their product range with every sale. “Specifically, it means that retailers who work with SCALERION will elevate their stationary business to the level of an online marketplace in terms of product availability, product variety and low warehousing costs. Something that will appeal to everyone,” says Thomas Wetzlar.

New exhibitors

In terms of accessories, the new additions to the ‘Alte Schmiedehallen’ and its approx. 450 brands include hats from the USA by Betmar New York, John Smedley with high-quality knitwear from the UK and Juulry, a jewellery brand from the Netherlands. New exhibitors in the AVANTGARDE & DESIGN segment include Blueberry Italia with womenswear made of a variety of natural materials, easy-to-wear outfits by Emile et Ida and fashion for urban nomads by Pret pur Partir from France. La Haine Inside Us from Germany is surprising us with a bold and uncompromising collection. The CONTEMPORARY segment will be welcoming new additions such as Mes Soeurs & Moi, which has been producing knitwear in Belgium since 1927, Ryba from Poland for adventurous women and Sorgenfri Sylt with slow fashion from Germany. Represented in the newly designed EVENING & OCCASION zone, for example, is Marimo Fashion from Estonia, which offers minimalist bridalwear with luxurious details.

The hub of the SHOWROOM CONCEPT and its approx. 350 brands is the ‘Kaltstahlhalle’. Women and kidswear by Blune Paris and authentic styles by Leon & Harper, both from France, are represented by agency Die Hinterhofagentur. Liz Fedder Shoe&Style will be presenting the unique style of Italian brand Cafenoir. Chiarulli, presented by the C. Klauser Fashion Agency, is another prime example of authentic Italian craftsmanship. The Top Shoe agency will be showcasing high-quality, vintage-style Italian shoes by the brand Fauzian Jeunesse. And agency 6P SIA from Lithuania will be in attendance with brands like Love Rain by Nadia Kirpa, as well as high-quality styles by Varan Latvia from Latvia and elegant creations for fashion-conscious women by Madelane from Sweden. Agency xplusplus will be bringing shoe and sneaker brands like Lemon Jelly and Nobrands from Portugal with them, as well as Nubikk from the Netherlands. For quality-conscious men, Danish brand Sunwill is represented by the agency of the same name.

Additional agencies and other designers will be on show in the ‘Altes Kesselhaus’ hall, including excitingly curated brands like MD75, which offers contemporary and revolutionary knitwear from Italy, and brand-new addition Susanne Bommer Modedesign with feminine, romantic creations, some of which are inspired by the paintings of Caspar David Friedrich.

And in the ‘Halle am Wasserturm’, Agentur Klauser will be exclusively showing a selection of trend-oriented brands including the following new additions: exclusive creations by Hevó, Spanish premium label Teezy, premium stretch leather by Zinga Leather from Italy and designed-oriented menswear by 0909 from Austria.


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